TDZ Creative Partners help entrepreneurial-minded leaders bring their best ideas to life to accomplish more than they could alone. They were in need of a rebrand and wanted the design to be more graphic, playful, personable and bold.
The primary mark for the brand is a simple and modern type-based logo. If you look closely at the serif font, you will notice some extra little details that make it more unique. In the original brand design, they had a compass star which I carried over but in a more modern and graphic way. I used the updated compass star shape in patterns and other graphic elements in their new marketing materials.